Résumé

Founder, Executive Producer · New York, NY

• Pitched and won work for 15 brands, managed client relationships, led creative development, directed photo + video, produced multimedia content for $100k-$5M+ scopes from concept through delivery, built RFPs, responded to RFPs, ran bidding, and negotiated with partners.
• Led Recess’s in-house team through creative development for the company's first broadcast campaign, resulting in scalable creative strategy and clear RFP for production partners; led director search, solicited and reviewed reels for eight directors, ultimately bidding 3 and awarding to 1. Managed production from start to finish; the spot has aired for 2+ years.
• Executive produced The Farmer’s Dog “Healthy Habits” broadcast campaign through RFP, director search, bidding, post production, and delivery; the spot ran for 2+ years.
• Ran post-production, trafficking and network clearance on 3 Samsung Galaxy campaigns including 2 global product launches, delivering 150+ deliverables for Sprint, AT&T and T-Mobile, and negotiating legal disclaimers, releases, and delivery specs with the networks.
• Built Jargan, a multisurface marketing operations platform harmonizing brand strategy, campaign strategy, and production strategy with one tool.

Creative Producer (Contract), Wavelength Productions · New York, NY

• Led post-production for 4-part YouTube Music branded content series and launch package of 13 unique deliverables across formats and aspect ratios through editorial, graphics, animation, finishing and delivery.
• Owned graphics and animation packet of 100+ unique assets, at times personally creating selected graphic and animation components; owned title-sequence creative direction, selected, scored, and produced original music for the series.
• Built 3 custom production tools and moved scheduling from Google Sheets to Asana for a 10+ person team across 3 different organizations.
• Defined and estimated 4 scope expansions, negotiated and secured approvals on multiple overages, including schedule-related kill fees.

Post Producer (Contract), Wavelength Productions · New York, NY

• Managed post-production for 400+ unique assets across multiple aspect ratios; built a media-turnover tool reducing data transfer payload and upload/download time by over 95%, saving 2 days of team time and avoiding cloud storage cost increase.

Producer (Contract), Ghost Robot · New York, NY

• Co-developed a curriculum glossary for creative partners, turning brand language into a shared framework; multiple videos reaching 500K+ views.
• Helped allocate more than $5 million in campaign budget across talent for the documentary, animated and creator-led series; campaign content generated over 2 million combined views.

Production Coordinator · Durham, NC

• Ran operations for agency-wide commercial photo, video and media production, including vendor bids, schedules, casting and talent usage rights; produced select projects for The Rachel Maddow Show, Kevlar and Ad Age.